step 1. Axe Looks Jet
By making use of explanation customized stickers, Axe Human body Spray could have been able to create a story about the fresh new familiar get off man just who we come across with the decals inside the almost all the associations. Of the tying an effective sticker next to the ‘log off man’ you to definitely, Axe has used a great tinge regarding advancement and quirkiness to promote their body spraying. Just to illustrate-
Axe’s guerilla online strategy will show that the newest fire get off boy is chased from the females just after using the Axe body sprinkle.
2. BBC’s Scary Dracula Billboard
Once you tune in to the phrase “Dracula”, your mind instantly visits think of the terrifying animal you to appears immediately after nightfall. BBC focused on this simple person behavior and you can marketed the let you know “Dracula” of the taking advantage of they.
They authored a minimalist but really strange billboard that have reddish text message into a white record and a few bloody bet. They featured entirely regular each day, but while the evening dropped, you might find the fresh shadow of a beneficial Dracula with the billboard.